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At lightning speed: Right way to start-up hiring

Swiggy is a food ordering and delivery company. Since its inception in 2014, Swiggy has loped to pave its way to be at the top of ‘Unicorn’ startups. It has partnered with 50,000+ restaurants and processes around 25 million orders a month across 50+ cities with about 12,000 delivery partners. Their plan to expand the business has led to an increase in human resource needs, with about 377 positions to be filled in 35+ locations across India in 4 months.

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About Swiggy

Started in 2014, Swiggy is a food ordering and delivery company which has galloped its way to be a part of the league of India’s ‘Unicorn’ startups by delivering food from over 50,000 restaurants partners and processing about 25 million orders a month across 50+ cities.

Segment: HR Corporate
Industry: Food Delivery
Employee Strength: 12,000+

The Impact


  • Scale up recruitment quickly by increasing efficiency and hiring best talent for highest priority roles.

Our Intervention:

  • Agile talent acquisition with digital recruitment process and customized talent pipeline.

Armed with the latest funding of $ 1 billion, Swiggy plans to enter new categories, including medicine and grocery delivery, and experiment with cloud kitchens to take food from popular restaurants to multiple locations beyond immediate neighborhoods

Some Pointers

To build its competitive advantage, it was crucial for Swiggy to hire proactively based on projected needs within the limited time and resources. It involved shifting its recruiting priorities from being a cost centre to become a long-term, strategic partner, driving the firm’s business growth.

  • Strong Employer Branding
  • Tying SLA results with KPIs
  • AI based mapping

The Outcome

Taggd with its cutting-edge AI-powered recruitment technology blended with best-in-class service delivery capabilities helped Swiggy realize their talent needs.

Results : 20% Decrease in Sourcing Cost

25% Reduction in cost per hire
10% Decrease in time to fill
45% Increase in offer rollouts
5% Decrease in Pay Per Click
31% Increase in joining conversion

What is the customer saying about us

Having a partnership with Taggd has significantly improved our time-to-hire on several key roles. They are engaging, dependable and high in integrity.

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