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Employer Brand Building for Covance

Covance, the world’s most comprehensive drug development and clinical research organization wanted to build and expand a strong delivery center in India. They wanted to build their talent pipeline by recruiting candidates for 1,100+ positions across 100+ diverse roles. They wanted to create this pipeline through end-to-end digital hiring solution for core and transactional recruitment services, without compromising on the exceptional candidate experience

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About Covance

Covance is the world’s most comprehensive drug development and clinical research organization dedicated to advancing healthcare. It is the world's largest central laboratory network offering laboratory testing services to the chemical, agrochemical and food industries. Headquartered in New Jersey, United States, it has annual revenue of over $2 billion in more than 60 countries

Segment: HR Corporate
Industry: Pharmaceutical
Employee Strength: 15,000+

The Impact


Our Intervention:

As the recruitment industry is going through major transformations and to stand still and tall in the pool of competition, providing seamless candidate experience is of great importance. Covance wanted to focus on providing a hassle-free experience to the hiring managers, as well as the candidates

Some Pointers

For Greenfield hiring, it was extremely critical for Covance to optimize large talent source mix available in India and match right jobs with right skillsets.

  • Leveraging Domain Expertise
  • Agile Hiring Process
  • Strong Employer Brand

The Outcome

After a rigorous evaluation of various recruitment service providers, they chose to partner with us for Talent Acquisition Solutions which helped them achieve their talent goals.

Results : Nil Early Attrition

30 days’ time-to-fill
95% joining ratio
40% Diversity Hiring
62% candidate satisfaction

What is the customer saying about us

The team is very engaging and high in integrity. Their Recruitment Process Outsourcing (RPO) services have significantly improved our Time-To-Hire for several key roles It’s not just putting a corporate image on the website and social media pages to describe who we are - we wanted the employees to be the front face and reflect our brand.

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What is employer branding?

Employer branding is a strategy to attract top talent by promoting an employer's unique work culture, values and the employer-employee relationship. It involves creating a positive employer reputation through marketing strategies such as promoting the company’s work culture through social media, webinars, the employer's website, and many more.

How can employer branding help a business?

Employer branding helps an employer to stand out from competitors, create a positive employer reputation, and attract top talent. It creates an employer value proposition that appeals to potential candidates and encourages them to engage with an organization.

How can Taggd help with employer branding?

Taggd have a thorough understanding of the hiring landscape that enables us to create an employer branding strategy that stands out from competitors in the market and attracts top talent.

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